Tuesday, May 8, 2007

Web 2.0 Defined - Week #4

Watch this video: Web2.0 Double click the right arrow to start.
(link shamelessly borrowed from the Orange Slices Blog.)
Listen to this podcast: Week 4

What is Web 2.0? Think of the Hippy movement of the 1960’s, but in a digital age. Remember the song, “I’d like to teach the world to sing” …..” Now add “And share and collaborate, and create, ….in perfect harmony”. In its’ first creation, the web mainly took existing information and moved it to the Internet. Yes, you could look up movie show times and high school friends and search for books on Amazon or buy that favorite childhood toy on Ebay. Most of that stuff you could do without the web. Remember newspapers and classified ads? The magic of Web 2.0 is the power of individuals to create and share – globally! Time Magazine summed it up best in the article: Your Web, Your Way

Time came back in late December and named You, the Person of the Year:

“But look at 2006 through a different lens and you'll see another story, one that isn't about conflict or great men. It's a story about community and collaboration on a scale never seen before. It's about the cosmic compendium of knowledge Wikipedia and the million-channel people's network YouTube and the online metropolis MySpace. It's about the many wresting power from the few and helping one another for nothing and how that will not only change the world, but also change the way the world changes. “

How did those kids sell their video website for 1.65 Billion Dollars? Meet the “kids” and read their story in Time Magazine article: YouTube Gurus . (this is a looong article, read until you are full, but not painfully full!) You have to wonder – “Why didn’t I think of that”?

Videoblogs: did you catch the statistic in Time's Your Web, Your Way article that Video Ninja has more viewers than the Comedy Channel's The Daily Show? (Click the OK button if you are prompted to run an active X control. Plug your earphones in and turn your sense of humor up to 11. The corn factor is high, but there is a message and it is pretty good)
How about LonelyGirl15? Have you read about her? LonelyGirl is the brain child of two college students that hired an actor to play LonelyGirl. She is a fictitious character with a Youtube account. Did you catch that - she is a character, ala James Bond, that has a Youtube account. They have created an interactive web based video show that encourages the audience to email characters and help develop the show’s scripts. Do you think the big three networks are ready to have you and I help write the next script for any of the new fall programs? Where would Magnum PI be right now if we could have only helped him figure out who Robin Masters really was? This potential for interactivity is so cool! (scroll down to article: SXSW: Lonelygirl15 is alive and well) Can you see the future where actors are CGI based special effects that are interactive with the "audience"? Does the term audience even apply anymore? Here is an interesting article from MSNBC on 5/9. Why do you think less people are watching TV? Web 2.0? TV Viewers are Vanishing

Web 2.0 isn’t just about video; it encompasses all things digital; music, art, poetry and the written word. Web 2.0 blends you the user and you the content generator with technology that opens up the world. Where do you think Jim Morrison would have gone with Web 2.0? What about Kurt Cobain?

eXplore –Visit
Myspace and search for OCLS. Visit Youtube and search for OCLS. Check out the videos. Go to SEOmoz and browse through the categories and award winners – explore at least three of the award winning websites.

Share – Blog about your experience with Web 2.0 applications. If you are stuck, think about the application that you liked best and tell us why. Did you share the program with anyone? Were you surprised to find an OCLS presence on Myspace or Youtube? What did you think of the Web 2.0 video? (note: I have watched it at least 10 times and I am still finding new meanings. It is a very powerful piece of art.)

Adventure – Create a ToEat entry for a restaurant near your branch. Unfortunately, you won't be able to tag it with OCLS, but you could write a SHORT review and mention OCLS somehow. Be creative!


Todd said...

I saw that web 2.0 video on digg.com a while ago. Very well done!

ryterchik said...

I have to take a moment to tell you how nice it is that you're making sure each of these links opens in a new window. It makes things MUCH easier, especially when there are so many links!

Maxicow said...

I really enjoyed the Web 2.0 video. It was cool and reminded me of a movie a saw in college many moons ago called Culture Shock. I checked some of the award winning sites and there are three of them I definitely like; Google Maps, Pandora and Farecast.

I could not get any of the MySpace OCLS videos to run, but I had a blast with the backward videos in YouTube. I was LOL a lot.

Unforgettable JM said...

After Web 2.0 Video,
Marcel Marceau!!!

Booker said...

I just added a restaurant downtown that I enjoyed. The site said to return in 24 hours so I'll add the review at that point. Very sweet to be able to search for different restaurants in the area, no matter where you may be!

Anonymous said...

My restaurant would not post to ToEat. Tried twice.

lisas said...

I added the Woodlands restaurant, which is just down the street from South Trail. For all you vegetarians out there, you should try it. Milinda recommended it to me.

WorldwideWings said...

I recommend Charley's Steakhouse on the Trail. If you show your licence on your birthday, you can get a free meal if another guest in your party pays for their meal which costs more than your meal. Ask about this birthday deal before you go. The double chops, langustinos and chicken are divine and not too pricey.

Andie said...

Learning is fun when I'm actually learning something....this course is great!

Jenn Baker said...

The "ToEat" site was really cool. I liked being able to rate the restaurants. The video was really neat, too. I think it's wonderful that we have the opportunity to learn this stuff!

maryanne said...

I added a restaurant to the TOEAT site, one near the SW branch. Hint... It's Italian.